Find the Questions That Get an AI Answer

Session 3 of 8 in the two-day AI SEO & GEO Workshop (day 1). Step 2 of the Playbook. How to map every question your buyers ask around your category, your keyword universe, then find which ones actually show an AI answer and what kind of answer it is.

Session details

Part of: the two-day AI SEO & GEO Workshop, day 1, in person.
Where: Kuala Lumpur.
Language: English.
Fee: the workshop fee, in Malaysian ringgit (RM), listed with each intake. Not HRD Corp claimable at the moment.
Next intake: to be announced. Register your interest.

Who is this session for?

Marketers and content planners
SEO staff moving from keywords to AI questions
Business owners who want to know what their buyers really ask

What will you be able to do after it?

Build a keyword universe for your category from five sources
Group questions by where the buyer is in their journey, not just by keyword
Check which questions show an AI answer, and what kind
Pick your first 10 to 15 target questions

What the session covers

The whole map first

Why starting from a shortlist misses the questions buyers actually ask.

Five places the words come from

Search Console, related questions, AI follow-ups, your customers’ own words and more.

Checking for an AI answer

Searching the way a buyer would and recording what appears.

Choosing targets

Which questions to go after first, and how to come back to the map every month.

Part of the two-day workshop

This is one of eight sessions in the AI SEO & GEO Workshop, each following one chapter of The AI Search Playbook, the method Stridec runs for clients, tested on six real businesses. For a shorter introduction, see the 3-hour masterclass or the free webinar. You can start with any of them.

Who teaches it?

Alva Chew, Founder of Stridec and author of the Playbook, in search since 2001. Alva is an ACLP-certified Registered Adult Educator and trains public courses with Click Academy Asia and Equinet Academy.

Frequently asked questions

Can I attend only this session?

Public sessions run as part of the two-day workshop. To cover only this topic for your team, ask about customised corporate training.

Is this course HRD Corp claimable?

Not at the moment. Fees are paid directly to Stridec.

Can you run this for our team only?

Yes, as customised corporate training built around your industry and brand, at your office or online.

Find the Questions That Get an AI Answer (Session 3, AI SEO & GEO Workshop)